Seeing What's Next: Using Theories of Innovation to Predict Industry Change
Seeing What's Next: Using Theories of Innovation to Predict Industry Change
Author: Scott D. Anthony
Brand: Harvard Business Review Press
Edition: First Edition
Number Of Pages: 352
Details: Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success. Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action.
EAN: 9781591391852
Release Date: 21-09-2004
Languages: English
Item Note: Book is in good condition! The dust jacket has light wear. Some sentences have been underlined in pencil.
Item Condition: UsedGood
Binding: Hardcover
PartNumber: A-041-457